The brand draws its inspiration from the ancient Saoneri, the master soap makers of Venice who, as early as the sixteenth century, practiced the refined art of soap and perfume making within the city’s thriving mercantile culture. In a Venice that stood at the crossroads of East and West, precious oils, spices, and aromatic ingredients arrived daily through the city’s ports, allowing artisans to develop some of the most sophisticated cosmetic traditions in Europe.
The Corporazione dei Saoneri, officially recorded in the Venetian archives in 1565, was among the earliest organized guilds of its kind. Like many Venetian guilds of the time, it regulated quality, protected trade secrets, and preserved techniques that were passed down through generations of skilled craftsmen.
Within these workshops, soap making was elevated to an art — combining natural oils, botanical extracts, and meticulous craftsmanship to create products valued not only for their function but also for their elegance and refinement.
Today, this heritage lives on through Muschieri Venezia, which continues to honor the ancient Venetian tradition with products that unite historical inspiration with modern innovation. Saoneri 1565 embodies this legacy: a bridge between centuries-old craftsmanship and contemporary excellence.



